The structure and evolution of the strategic management field: A
Defining strategic ive: A methodology suited for public organiz
Differences Between Resources and Strategy in Strategic Manageme
Modern Strategic Management
Strategic management tools and public sector managemen
Convergence and divergence issues in strategic management
Survey of Recent Developments in Strategic Management: Implicati
Connecting Up Strategy: ARE SENIOR STRATEGY DIRECTORS A MISSING
Strategic Management and the Performance of Public Organizations
Stealth Marketing: HOW TO REACH CONSUMERS SURREPTITIOUSLY
Marketing Performance Measurement Ability and Firm Performance
The Past, Present and Future of Relationship Marketing
Key Marketing Performance Measures
How Do Organisational Members Perceive CRM? Evidence from a U.K